About Us
Unleashing the Creative Fan Economy Through Seamless Phygital Merchandise Experiences.

About

At Mehchant, we believe in the power of phygital—a seamless fusion of physical and digital merchandise that strengthens the emotional bond between creators and their fans. As a creator-first platform launched by Lagos Labs LLC, Mehchant empowers artists, musicians, influencers, and IP holders to transform their unique vision into immersive merch experiences that resonate globally.

Our Mission: Creator Empowerment at the Core

We’re on a mission to reshape the creator economy by offering equitable, innovative merch solutions that are artist-driven and fan-focused. With easy access to quality manufacturing, comprehensive fulfillment, and integrated digital assets, Mehchant enables creators to monetize their influence, reward their communities, and leave a lasting legacy—all without the complexity.

Who we are

Mehchant operates at the intersection of creativity and cutting-edge technology. Our in-house creative team, deeply rooted in art, music, and fashion, designs merch that tells your story—whether it’s AR-enabled apparel, limited-edition collectibles, or head-turning digital drops. We’re not just about products; we’re about experiences that amplify your essence and elevate fan engagement.

Our Vision

We envision a future where creators lead thriving fan ecosystems—powered by meaningful merch, immersive experiences, and transparent value. Mehchant brings this vision to life: blending creativity, commerce, and community into a platform that doesn’t just sell merch—it builds culture.

More about us

If you’re a creator or agency looking to unlock new revenue streams, deepen fan relationships, and launch unforgettable merchandise, Mehchant is your ideal partner. Reach out to discover how we can build a merch legacy together.

• Phygital Production & Fulfillment – Design, manufacture, and ship physical and digital goods worldwide—all managed by us. • Global Distribution & Licensing – Sell directly to fans across continents or collaborate with top-tier licensees for extended product lines. • E-Commerce & D2C Tools – Launch a custom merch store, deploy digital marketing strategies, and analyze real-time sales data. • Touring & Event Merch – Activate fans at concerts and pop-ups with exclusive drops and interactive, experience-driven offerings. • Fan Rewards & Community Features – Gamify engagement, thank top supporters, and build a fan-powered merch ecosystem.

With an extensive global distribution network, we ensure that our artists’ merchandise reaches fans all around the world. Our strong retail relationships, combined with local market insights, allow us to curate a variety of products and experiences tailored for each region. Our in-market local teams work closely with our global partners to maintain a consistent brand image while maximizing reach and impact. It’s about finding the perfect balance between local market nuances and a unified global brand presence.

Our e-commerce services bring phygital merchandise directly to fans’ fingertips while optimizing the online and mobile experience to drive revenue and engagement. Through real-time data analytics and an in-depth understanding of purchasing behavior, we create targeted online marketing campaigns that maximize impact. Our approach ensures a seamless shopping experience, where curated collections meet fans where they are, creating opportunities for deeper engagement and direct support for their favorite artists.

Our Team

Meet the team of Afrobeats fans and creators shaping the future of phygital merchandise and building a fan-driven creative economy.

Gregory Ajayi - Founder & Creative Solutions

Femi Ogundayo - Co-Founder & Technical Solutions